Any company that wishes to establish itself firmly in a local or international market needs to connect with its customers at a very fundamental level. For...
Try to recall, how the first few days felt like after joining your current company. Sure, the new environment made it a bit nerve-racking, but added...
Being associated with the translation industry for many years I have seen many companies undermine the importance of brochure translation. People have often asked me why...
The costs of translating a work can be so high that it may deter companies from getting it done. Some companies even settle for less by...
Are you having trouble deciding whether or not translation services are a good investment for your business? Well the best way to answer this question is...
Do you aspire to grow your client base and create a global footprint? Essentially there are two things that you need to do. The first requisite...
What are the qualities of an ideal translation services provider? Sure, they need to be able to deliver great quality, meet your timelines and should come...
How important is context to translation? You will get an answer to this question when you consider the reason behind why most businesses prefer human translation...
How can you be sure that your translation work has been carried out accurately and that it will pay dividends in a foreign land? The only...
International marketing blunders are legendary — and they show that even the most reputed corporate honchos can stumble when they take their campaigns beyond familiar waters....